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Basics 101

For Your Business.

Basics of SEO:
SEO 101

We also offer free SEO tips!

Before we get into the fun part of SEO 101: How do you use our website?

Every service / product page has a orange block right at the bottom of the page with some tips relevant to that specific service.

Be sure to check it out throughout all our services pages!

At the bottom of this page there is a short summary of all our services together… don’t have time… let us do hard work with a fully managed SEO Campaign

Another note to take home, our services has been designed to do whatever is needed for your website to get it ranked. What we mean by that is we offer a-la-carte SEO services as well as fully managed SEO services. You can buy one service, multiple services or a fully managed SEO Campaign

 

2 images ie 3 elements of SEO and Internal link building

 

THE CLASSY SEO CONSULTANT : a-la-carte or SEO Consultation Services.

1. Planning is Crucial

YOU NEED TO

SET YOUR SEO GOALS!

Take a step back, before you put pen to paper. Think about what you want to achieve, how long do you have, what are you willing to spend in total or monthly? Remember as with everything these days budgets can fluctuate, so you either need to set a total amount to spend over X amount of month or decide to go with month to month (do try for a minimum of 3 months, although 6 is ideal) Right, so you have a website... now what?

THE CLASSY SEO CONSULTANT : a-la-carte or SEO Consultation Services.

2. Keyword Research

KNOW WHAT YOUR

CUSTOMERS ARE SEARCHING FOR!

This is such an important and often overlooked step!
How are you building a website or trying to drive traffic without knowing what you customers are searching for online?

You have multiple options to get an idea from, Google itself, the autofill that pops up when you Google a Keyword. Nice start but not hugely ideal as you do not have any traffic estimations of difficulty scores. Here is some tools you can use, some free, some paid:

FREE Advice

FREE SEO Advice is just an email away! .. Send us a Message & Claim it!

3. On-Page SEO

DO YOU KNOW

IF SITE OR PAGES ARE SETUP CORRECTLY?

Before we get into On-Page SEO. Something that we generally do along with our site setup here is setting up 2 or 3 Google Properties. Google Analytics (seeing where your visitors comes from, what they do and how they leave the site). Google Search Console is basically your domain, your presence on the web, indexing, errors and so forth. Then if you are a local business, you can't not setup Google My Business (GMB)... silly not to! Right so back to On-Page Setup, simply put you need to make sure your headings are added, keywords in your headings and content. Optimizing your images correctly. You also need to look at your pagespeed. You can read more in-depth on our On-Page Services page!

THE CLASSY SEO CONSULTANT : a-la-carte or SEO Consultation Services.

4. Content Creation

DO YOU HAVE

ENOUGH CONTENT ON YOUR SITE?

If you were Google, would you rank a website if you are unsure what the site is really about? Probably not!

Many people expect Google to rank their site with very little content. For instance for a product description, you need around 300 words and generally speaking any other page, like services around 500+

The more the better really (without repeating yourself or getting boring, remember it needs to be engaging for your audience). Now we are really good at SEO, but not so much at writing. We are happy to share a writer which we have used for a few projects that are affordable and writes really well!

Ashlee_N from iWriter

I am a freelance writer and have worked with several companies to help them reach their clients/customers through informative and captivating web content. I believe that quality content should help protect your bottom-line, especially if you’re breaking or have already broken away from the confines of brick and mortar.

With the use of my copywriting service, your story can be told through: direct response marketing copy; email newsletters; blog articles; landing pages; product descriptions; email opt-in forms; video scripts; SEO; brochures; press releases; white papers; nonfiction books; how-to guides; synopses of scientific studies for lay audiences; prank letters to your ex; autobiographies or just about anything you can think of.

NICHE:
I am a versatile writer, and particularly strong in the following areas:

  • SEO (Local and Global)
  • Technology and other emerging tech trends
  • Tourism, Travel, and vacation
  • Internet and Online business
  • Insurance
  • Product reviews
  • Real estate
  • Home improvement
  • Health

THE CLASSY SEO CONSULTANT : a-la-carte or SEO Consultation Services.

5. Press Release

LET THE WORLD

KNOW YOUR ARE LIVE!

We have found from experience a press release can be hugely effective in kickstarting most campaigns once all of the above has been implemented. You generally get plenty of high quality mix of do-follow and no-follow backlinks. This helps your chances of being indexed, it also acts as a marketing tool and gives you better exposure! Please have a look at our Press Release Service

THE CLASSY SEO CONSULTANT : a-la-carte or SEO Consultation Services.

6. Link Building

THIS IS ONE

OF THE MOST IMPORTANT THINGS YOU CAN DO!

On it’s own link building sounds a bit boring, but it is a fairly vast subject and highly debated. And it can also be fun!

Link building is simply one website pointing to the other, or “hyperlinking”. You can see this as a vote for a page or a website. Note not all links are equal. Every domain or URL has a certain authority, between 1 and 100. Websites like Facebook and Google all has a DA (domain authority) of 100 or DA100 whereas you started of with a new website with a DA of DA1.

So link building in short is a vote and hugely important, but it has to be the right, high quality links, it can’t or shouldn’t be spammy links as this can also damage your own site’s reputation.

Please have a look at our link building packages. We have plenty of SEO tips and tricks to get your website ranked!

THE CLASSY SEO CONSULTANT : a-la-carte or SEO Consultation Services.

SEO Services .

We Provide .

ON-PAGE SEO

Make sure your website are correctly set up otherwise you are missing out on allot of seo opportunities. View our On-Page SEO Services!

Link Building

You need high quality, high DA (domain authority) links pointing back to your website, see our Link Building Packages we have to offer!

Local SEO

If you own a physical business and you want more calls and foot traffic, you really need to look at our Local SEO Packages!  

GUEST POSTING

Let us find the right relevant website and craft a beautifull blog post on your behalf.

BLOGGING SERVICES

We will create well written blog posts right on your website according to your schedule.

HQ HOMEPAGE BACKLINKS

Get high quality homepage backlinks from relevant websites back to your own site.

BUY BACKLINKS

Choose from Blog Comments, Social Bookmarks and Profile Backlinks to boost your backlink profile.

PRESS RELEASE

A Press Release is an excellent way to start any campaign, old or new website.

VIDEO PRODUCTION

Increase dwell time on your website with our video production services we offer.

SEO BOOSTER

Make any campaign POP with an SEO Booster for your backlinks.

SOCIAL BRANDING

Claim your social brand on all channels before someone else does.

SOCIAL SIGNALS

Let Google know you are well loved on Social Media.

SERP CHECK

Check your rankings on Google (as well as other metrics)

FM LOCAL SEO

Done for your local business! We do all the heavy lifting to get you ranked

FM ORGANIC SEO

Let us rank your website or online store, just sit back and relax.

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happy customers

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SEO Advice

Hit us up today and claim your FREE SEO advice to get started!

Let us help get you ranked .

FLEXIBLEP RICING! QUALITY SERVICES!.

a-la-carte

$ 25

Starting from only

Managed

$ 750

Starting from only